An experiment in building an entire visual universe through generative AI. For Meyk, we created a brand world rooted in the interplay of Caribbean, Swedish, and Moroccan heritage — a remix of craft, rhythm, and culture reinterpreted through new technology.

From the hero bottle and imagery to logo and brand name, every element was developed within this gen AI system. The result is a distinctive identity framework for Meyk to tell stories, shape perception, and expand its visual language with depth and authenticity.